Naked. It was the first thought that crossed my mind. The floors, windows and walls were naked down to the skirts of the windows missing. Mozart played in the background and glaring white carpeting lay at my feet. I took my shoes off. There was nothing homey about the house, just white wash. And I knew the buyer visiting the home would think the same. The house had all the charm of a brand new sanitarium. The only way I could think of to redeem the home and reverse the white sterility were the words, 'Home staging.'
And what I mean by 'staging a home' is NOT having a rental company come by and deposit a truck load of furniture and set it about in a Hodge podge manner. That is not staging!
Staging a house means going beyond efforts to just make it look tidy.
Just as stagehands set the stage for a production, you can do the same for a home. It can be made to look cozy, colorful and inviting, with a personalized look to make it stand out from the rest of the other houses on the market. If you have ever visited a new home development and walked through the models you've seen what staging a home to sell ought to be. You walk through a model and as you look around you hear yourself say, 'Wow, this is some place!'
You leave with a positive impression created by properly placed furniture, color coordinated accessories, beautiful rich linens and table settings, everything there evoking a feeling that the model home is cozy and inviting. Easily you pictured yourself living in that comfortable space, putting your own personal belongings in the home, lighting those candles on the dinner table, having friends visit in the homey setting...
And that's exactly what potential buyers want when they visit the house you're selling. They want that same instant coziness and comfort in the home they'll choose. Most people are visual oriented and cannot mentally remodel a home that needs TLC in their head, nor to be honest, do they want to have to spend thousands of dollars renovating. So, as a result, what the potential buyers see is usually what they want..
The good news is that to stage a home to sell you don't have to spend thousands of dollars to do this remodeling. It will be the little things you do that will make the magic happen. The accessories, the colorful chintz fabric on the tables, the fresh bouquet of flowers in a vase, the scented candles on the fireplace mantel, and the manner in which the furniture is set around an area rug, that is where the difference will be made.
Do you begin to understand that we will not be spending oodles of time and money redoing a home in this process? There won't be any need. We can stage your home.
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